WillTek
SCOPE
+ Brand and marketing strategy
+ Marketing support – logo, video, website, social media content
AUTHOR. was tasked to develop a brand and marketing strategy for newly founded start up - WillTek.
We created a brand that appealed directly to the key target audience, emulating both a professional but fun approach to a somewhat traditional industry. This included logo design, communication strategy and entire style guide.
We aided the new brand launch through marketing support including social media management, production support, email marketing and more.